Anyone who has ever participated in a race knows one important piece of information up front: how long the race is. Ok, there are a couple cool exceptions, like rally racing and the Kessel Run, but in general if you want to get better at a 10K race you have to get faster. You can’t make the race shorter!
Huge congratulations are in order for Maestro client ItemMaster, which has been acquired by Gladson in a private equity–backed deal. It’s a great match since ItemMaster and Gladson are both Chicago–based enterprise solutions providers for the consumer packaged goods industry. Together they can continue to develop cutting-edge, customer-centric products and services that revolutionize retail both in-store and online.
The start of a new year is a great time to think about changes—changes that happened in the past year and changes we want to make in the year ahead. For a lot of companies, a change they wish they could make is in their sales cycle. They want to go from stagnant to vibrant. They want to increase their velocity.
Writing emails can be daunting. You know what you want to say but don’t know the best way to say it. At Maestro, we use a handful of tactics to ensure our written ideas are smart and straightforward. Here are some favorites: